Pressure test your business idea: Free guide

You have a great idea, and you’re ready to fire into the world of small business ownership. But, are you sure your idea is viable?

It’s crucial to test your business idea to mitigate the risk of failure before you start investing time and money. After all, more than 60 per cent of small businesses in Australia close within their first three years.

Asking the right questions when testing your idea is crucial. Vague ideas and partial plans can cause a rocky start for your business venture. Make sure you dig deeper into your thought processes and develop a solid business plan.

Mick Spencer has become a globally recognised CEO of a multi-million-dollar global ecommerce company, ONTHEGO, which enables users to design and manufacture their apparel and accessories.

Spencer has just authored his first book to share his business knowledge. Start Before You’re Ready, reveals that 30 per cent of future business owners lack confidence in the viability of their ideas. This stops them from launching a business that could have been a success with the right tools.

“I’m an ‘all in’ type of guy. But in saying that, I’m of the belief that great companies are built from small wins and regular iterations, but you need to get started and get into it rather than dreaming,” Spencer says.

“Once you’ve hit upon a business idea that has legs, become the best expert you can in that industry. Particularly from the customer’s viewpoint.”

Download our free guide below co-created with Mick Spencer to discover how to pressure test your business idea.

Pressure test your business idea free guide

Download our guide below to discover how to pressure test your business idea before launch.