Co-founded by Dr Dre and Jimmy Iovine in 2006, and now owned by Apple Inc, Beats is renowned for its premium consumer headphones and earphones. In just a few short years, the company has become a leading audio brand thanks to the iconic design, excellent sound, comfort and portability of its products. Beats aims to provide a superior music experience so consumers can enjoy the same spectrum of sound that artists and producers hear in professional recording studios.