How free Wi-Fi can help your business attract customers


A global survey of Wi-Fi hotspots has revealed that by 2018, the number of public Wi-Fi hotspots around the world will grow from 47.7 million right now, to more than 340 million. That means in four years’ time there could be one hotspot for every 20 people on the planet, compared with one for every 150 today. In this video, technology expert Trevor Long explores how small businesses can exploit this thirst for 'free' wifi and use it to drive customer activity and loyalty to your small business. 

Trevor Long

Trevor Long is a technology journalist with over 20 years’ experience in the media. Trevor hosts a weekly radio show on 2UE called Talking Tech and is often seen providing technology commentary across Channel 9’s, A Current Affair and the Today Show nationally. Trevor is the co-founder and publisher of EFTM, an online site covering all things motoring, lifestyle and technology and produces two of the most popular podcasts in Australia.